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Why Community Pools Are A Great Investment For HOAs

Posted by IKO Community Management on June 28, 2018 at 9:00 AM

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According to an infographic by Swim University, a pool and hot tub care and maintenance company, more than 10 million swimming pools exist in the United States. However, only 3 percent (about 300,000) of pools are commercial, which includes those as amenities in HOA communities.

IKO Community Management neighborhoods are a fortunate part of the 300,000 statistic, but many HOA communities aren’t investing in this summertime amenity. Here’s why Maryland, D.C., and Virginia developers need to consider community pools as their next big project:

It’s a luxury fitness amenity. 77 percent of millennials, the biggest homebuyer market right now, want interaction when working out, so many communities commissioned subcommittees and resident volunteers to offer group fitness options like yoga and Pilates.

Today, that group of homebuyers is obsessed with self-care, which shifts the generation workout regimen to include out-of-the-box sweat routines. This poses community pools in the perfect spot to send two-bike and treadmill gyms toward extinction.

Swimming is one of the only exercises that gives residents a full body workout without working up a sweat. The low-impact activity targets all areas, including core, arms, legs, glutes, and back. It also works on flexibility, balance, endurance, and muscle strengthening, thanks to water resistance. Not many single workouts give you that kind of result in one session.

To invest in this opportunity to its fullest potential, HOA communities need to splurge on a set of swimming instructors, his and her locker rooms, and multilane competition pools for the ultimate resident luxury.

It’s great for all residents. According to WebMD, a trusted online publisher of news and information for human health and well-being, swimming is a good workout for all of your residents. If you have pregnant or arthritic homeowners, the water’s buoyancy takes stress off their joints. It’s also a good addition to prescribed workouts for those who have diabetes and/or high cholesterol, which is more common in aging-in-place residents, because it promotes weight loss without inducing high blood pressure.

That means, unlike bulky weight rooms or long walking trails, community pools offer a summertime activity that almost all of your residents will enjoy. The more residents who use this fitness and play amenity, the better your homeowner association’s return on investment.

It increases the resale value of homes. Well-kept amenities indicate a stronger, cleaner homeowners association-regulated community. Single-family homes, apartments, condominiums, and townhouses in homeowners association-regulated areas with desirable amenities increase individual property values.

While it depends on the development’s local market and maintenance, amenities are considered a “plus” when selling a home. That includes a resident pool.

Aside from being a central location for community fun and fitness, a resident pool increases the resale value of individual homes. Most HOA-regulated communities hire community management companies, such as IKO, to keep the neighborhood looking top-notch. However, when it comes to what each home is worth, outside of aesthetics, the neighborhood pool works in everyone’s favor.

From resident happiness and community harmony to an increased resale value for individual homes and apartments, the list of benefits of community pools are indisputable. While amenity maintenance may take some getting used to, a precautionary step would be to view this video with one of our community managers.

If you’re more serious about investing in this amenity, learn more about common rules, regulations, and courtesies. Click on the button below to download IKO Community Management’s Guide To Conquering Summer and Pool Season In Your HOA Community:

Download The Free Guide 

Topics: Developers